Tag: Surveillance

The Markup has done extensive reporting on the Meta Pixel (previously the Facebook Pixel) and other tracking pixels in the last year, revealing that organizations—from hospitals to crisis hotlines to tax filing companies to the U.S. Department of Education—have sent sensitive data to Facebook. We’ve spurred congressional investigations, data breach notifications, and class action lawsuits. Dozens of organizations have removed the Meta Pixel from their websites as a result. We were able to do all of this because members of the public shared their data with us, through our “Facebook Pixel Hunt” study in partnership with Mozilla Rally. Those donations let us see how real people’s information ended up in Facebook’s hands as they surfed the web.

Now, we need your help again. Instead of relying on tracking pixels—which is web traffic that The Markup, Consumer Reports, and others can detect using tools in the browser—companies may now be tracking you in a way that’s completely undetectable by users and their devices…